Situation: With over 300,000 employees, Kaiser Permanente is tasked with an immense hiring challenge.
Solution: A robust careers site leveraging the connected intelligence of a SaaS platform to deliver a dynamic experience , using data-driven insights to personalize content and automate marketing strategies. Periodically revamp the interactive user experience to leverage the best practices in product design and technology.
Results: The site assisted in acquisition and retention of top-notch talent across nine U.S. regions, for two decades. All editions won a WebAwards – Employment Standard of Excellence, the 2018 site also won the WebAwards – Healthcare Standard of Excellence.
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